Tagger is a powerful, intuitive, end-to-end influencer SaaS marketing platform revolutionizing the social media marketing industry. Special thanks to Ana Thorsdottir for this round-up! From the discussions being had, it's clear that effective and responsible digital marketing will be the main focus of 2020 and beyond. The Festival of Marketing was an eye-opening experience for industry leaders, businesses and brands learning about the latest news and developments for their global strategies. Many colleagues and festival attendees expressed an increasing need for responsible and effective data collection methods. Throughout the two-day event, Tagger hosted an engagement pod, (aka booth) alongside the industry’s leading digital marketing tech providers for marketers, data analysis, social media experts and advertisers.
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The event impressed with inspirational talks from strong female leads both in corporate fields and showbusiness, including actress, activist, and author Rose McGowan, and TV host Davina McCall speaking about the importance of remembering our corporate social responsibilities when forming campaigns for the public and on social media. Many discussions centered on highlighting the massive influence of social media and its impact on how we live, behave and spend.
The consistent theme that stood out in all the events, panels, and discussions was a focus on the future of Digital Marketing. Thought leaders from multiple verticals convened to discuss market trends and exciting innovations across the marketing industry. This week, Tagger Media was a proud sponsor of the 2019 Festival of Marketing in London, UK. Winner of “Best Influencer Marketing Platform” at the 2020 Digiday Technology Awards, two-time winner of MarTech Breakthrough Award for “Best Influencer Marketing Company 2020 & 2019, shortlisted for “Best Influencer Marketing Platform” at this year’s Influencer Marketing Awards and winner of the 2019 “Industry Choice” Gold Medal, Tagger’s SaaS solution provides a seamless experience, empowering users to report relevant data and maximize their ROI with ease.Event roundup: 2019 Festival of Marketing from Ana Thorsdottir, Head of Business Development and Partnerships at Tagger. Clients range from Tinder, Omnicom, HBO Max, Canva, Harley-Davidson, ThirdLove, Jaguar, Land Rover, Ketchum, Smile Direct Club, Havas Media, and Rothy’s. The platform allows brands, agencies and media companies to plan campaigns, search with purpose, connect with and hire influencers, and report what matters most. With direct relationships with all major social media platforms, as well as exclusive access to billions of valuable data points, Tagger provides users with invaluable research, discovery and analytics tools. Tagger is a powerful, intuitive, end-to-end influencer SaaS marketing platform trusted by the biggest brands, revolutionizing the social media marketing industry. Tagger’s Certification Program is now officially available to all Tagger clients, giving users a standardized baseline of influencer marketing knowledge and enabling them to immediately implement learnings in their current and future roles. The Tagger Certification course gives people the exact roadmap to do that, at scale.”
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Every agency or brand, whether they’re SMB or Enterprise, needs to know how to properly build a comprehensive strategy to effectively search for and activate influencers. Diogo Felippelli, Tagger’s CMO said, “Influencer Marketing is a mature, multi-billion dollar space. We believe in giving our users the tools they need to succeed and scale their influencer programs long after they become Tagger clients.”īeyond providing a best in class product, Tagger frequently invests in providing thought leadership on the industry at large. “The relationship between Tagger and our clients isn’t just transactional, it’s a true partnership. “At Tagger, we consider our customers to be strategic partners and invest in their platform education for the long term,” said Bianca Ker, Tagger’s Head of Customer Success. The program includes step-by-step platform instruction, videos, and thought leadership aimed at demystifying the influencer marketing industry. The Tagger Certification program will provide users with comprehensive trainings on how to properly use Tagger’s end-to-end platform to activate and scale influencer initiatives in an informed and effective way. LOS ANGELES-( BUSINESS WIRE)-Tagger Media, a leading influencer marketing platform and social listening tool that guides brands and agencies in influencer discovery, campaign management and measurement, today announced their new certification program aimed at helping marketers get the most out of their influencer programs, at scale.
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